Twitter is one of the most important social media channel in United States with over 140 million active users. Weibo is considered as twitter’s equivalence in China. There are several Chinese micro-blogging websites. Sina Weibo is the most popular one among them. Unlike Twitter, Sina Weibo, which was launched in 2009, is not the first…
Tag Archive: networking
Creating a Digital Strategy for Your Small Business (and how not to go nuts with all the options available)
As a small business or “solopreneur”, it’s hard not to be dazzled by the array of “free” tools available at your digital fingertips. But “free” has a hidden price and sometimes it takes thousands of hours or a large chunk of revenue to figure things out. Many of us learned these lessons the hard way…
Building a professional network that works for you
Networking is a necessary part of a professional career today. The data tells us that the majority of people searching for new jobs find the best positions through their network connections. It’s also how we learn about new opportunities, expand our world view, and see new possibilities. Networking is also the best way to get…
Social networking, data privacy and learning to live with risk
I read a disturbing article in the New York Times this weekend regarding the use of social networking to exact justice (or revenge?) on individuals. NPR’s On The Media also picked up the story. Dubbed “human-flesh search engines” or “renrou sousuo yinqing”, these tools of vigilante justice are tacitly overlooked, perhaps even encouraged, by the Chinese…
A reminder of the power of the personal endorsement
I attended a fascinating event in Foxboro, MA last week called the Inbound Marketing Summit. Hosted by a company called New Marketing Labs (http://newmarketinglabs.com/), a self-professed team of new media “evangelists” who are nimble, proficient users, this group hosts events around the country to educate business people on effective ways to use social media for…
Social Media – It’s all about the relationship
If you are struggling with the whole social media trend, you aren’t alone, but you might be dating yourself. While many people I talk to lament the passing of “old” ways of communicating (letter writing, the telephone call), others eat, breathe and speak all things virtual. For me, there is always a middle ground. Call…
